Taking place at Punchestown Racecourse on May 22nd & 23rd, 2026, ICE Expo is gearing up to be Ireland’s biggest-ever Construction & Plant Equipment Show, following the incredible success of the 2025 event which saw over €15 million in revenue generated by exhibitors.
Sammy’s unique energy, creative vision, and deep connection with the construction and machinery industries make her the perfect voice to represent ICE Expo 2026. Known for bringing raw, real, and relatable stories to her growing online audience, Sammy is set to take the ICE Expo to the next level — capturing the action, the people, and the passion behind Ireland’s fastest-growing industry event.
“It’s an honour to be named Brand Ambassador for ICE Expo 2026,” said Sammy. “This show has become the beating heart of the construction and plant world in Ireland. I’m buzzing to be part of something this big — and trust me, you won’t want to miss what’s coming!”
With thousands of visitors, industry-leading exhibitors, live demos, and major brands already gearing up for 2026, ICE Expo is a must-attend for anyone in construction, civil engineering, quarrying, plant hire, and beyond.